Alex Hern Takes A “Marathon” Approach To High-Tech Development

Alex Hern is no fan of multitasking. He much prefers to focus intensely on one specific goal for four to five hours a day and make solid progress toward achieving that goal before moving on to something else.

It’s a formula that seems to have worked well for this fantastically successful businessman and technology entrepreneur. Alex Hern’s 25-year career is a textbook study of what it takes to create early-stage projects and grow them into monster, cash-generating operations.

Hern is the the founder of Tsunami XR, a firm that is a leader in immersive software technology. It provides digital workspace platforms, digital meeting spaces, 3D rendering, animation, simulation and visualization solutions for clients who want to optimize their workspace productivity.

He is also the founder of TAGS, a cutting-edge messaging technology firm. Hern founded both Tsunami and TAGS in 2014. Also, a year later in 2015, Hern created Silicon Turf, a start-up technology incubator company.

Created new businesses from the ground up is what Alex Hern has been doing for more than a quarter of a century. Listing every venture he has founded or participated in would take many pages beyond the scope of this article. But how does he do it?

Hern said the majority of his new ideas come to him at night while most other people are sleeping. He likes the quiet, rare hours of the overnight realm because it’s free of distractions and clamor of the day. It’s a time when his mind can flow.

What Hern is excited about these days is the burgeoning potential of AI and graphics applications in cloud-based computing. He gets excited about the potential of augmented reality and its ability to transform fundamentally the way work gets done.

For Alex Hern, it’s all about “focus” and remembering that, in his words, “It’s a marathon, not a sprint.”